FeedBurner Link for those using RSS Readers

FeedBurner - by GoogleFeedBurner is one of Google’s aging products, but it is still very useful utility. Yes, it is still useful, even after Google killed off the companion, Google Reader utility.

RSS stands for Rich Site Summary, often called Really Simple Syndication and its used to publish frequently updated information. You may have seen some websites refer to this type of technology, even though you didn’t realize it at the time. Have you ever been on a website and seen an area that says:

Subscribe to our News Feed

Their News Feed is likely a RSS Feed and many people, who promote an RSS Feed, use FeedBurner.

An RSS Feed, requires a RSS Reader. This is a utility which grabs the RSS Feed and displays it, for your reading enjoyment.

Confused or Don’t Care?

Thats ok. This is just another avenue for me to circulate information, found on my website, to those who want, or need it.

If this all sounds like technology garbly-gook, you are right! If you don’t know or can’t understand what a RSS Feed or RSS Reader is, its likely you don’t use this type of service.

Bamajr.com – FeedBurner Link

http://feeds.feedburner.com/bamajr

Want More Information?

For those of you who are interested in how FeedBurner and RSS can be used, that is what I’m here for. There is a place below this post, for you to comment, or ask questions. You can also contact me using the “Contact” link, in my website’s menu.

Ethical SEO

Ethical SEO has gotten a lot of attention recently. Opinions on this topic, have been surfacing all over the world. Some people have an “all of us” (SEOs) versus “all of them” (search engines) mentality. Other people try to point to a huge “grey” area. There are even a few people trying to claim Ethical SEO doesn’t exist, only SEO.

Ethical SEO & My Upbringing

I was raised in a Christian Church, by Christian parents. So, I grew up to have pretty strong ethics and beliefs. It is these ethics and beliefs that come into play when choosing which industries I will work in and websites I will work on. For instance, I will not work for much of the medical or financial industry and I do not work on gambling or pornography websites.

For me, Ethical SEO means I will follow the guidelines, set by Google and other search engines. Ethical SEO (or “white hat” SEO) is all I will practice and the only techniques I will promote. This is not a hard line for me to draw and I follow it, along with those who work for me.

Ethical SEO & My Choice

While it is my choice to practice and promote Ethical SEO, I am unaware of any legally definable right and wrong, differentiating between “white hat” SEO and “black hat” SEO. Even in the New York Times’ article The Dirty Little Secrets of Search, the author was careful to point out:

…black-hat services are not illegal, but trafficking in them risks the wrath of Google.

The author of this New York Times article continues on to say:

The company’s (Google’s) guidelines warn against using tricks to improve search engine rankings, including what it refers to as “link schemes.” The penalty for getting caught is a pair of virtual concrete shoes: the company sinks in Google’s results.

Outing

I for one, am glad Google continues to strive for quality in their ranking. I think Matt Cutts and the rest of the Google search team, do an excellent job managing this quality. While, I do have some sympathy, for the lost jobs and lost business, “outing” can cause, I do not think SEO “Outing” Is Immoral.

To me, the issue is pretty simple. If “black hat” SEO techniques and those using them, are not reported, the cheaters will continue to prosper, while those who follow the guidelines, continue to struggle. So, every time another link building scheme is singled out by Google, my personal belief in Ethical SEO is strengthened and my methods are endorsed.

One of my favorite “outings” was the outing of GoDaddy. Joost de Valk had this to say, about it:

GoDaddy was using its paying customers to strengthen their own SEO without consulting them, in fact, they were specifically hiding what they were doing in their editor. I don’t mind them “playing” Google’s algorithms. I mind them abusing their customers websites without their consent. The only way of making that stop is to ask Google to remove the value that abuse has.

GoDaddy’s link scheme had gone on long enough and needed to be reported, just as the J. C. Penney’s link scheme needed to be reported.

Resolve

As long as external links have an influence on search results, there will be link schemes. They and other “black hat” SEO techniques will continue to be enticing, due to the quick rise effect they have on search results. However, a quick rise almost always leads to a quick fall and often, the fall is further than the rise. Ethical SEO or “white hat” SEO practices are capable of producing noticeable rank improvements and will help sustain the ranking over time.

Most Common Website Issue Affecting User Experience

Web designers and front-end web developers spend a lot of time creating awesome looking websites with cool functionality. Many times however, it is these websites that end up offering a poor user experience.

While I don’t think poor user experience is ever intended, it often happens as a result of coding awesome and cool.

I spend a lot of time looking at websites, evaluating code and trying to come up with cool new ideas. I see many of the issues, affecting user experience, first hand. While I try to ensure these issues don’t show up on my websites, I’m sure, even I miss something from time to time.

So, what is the most common website issue affecting user experience?

[Read more…]

Is the www really necessary

Most people understand “www” in a web address, means World Wide Web, but is the www really necessary?

Many domain names used for the World Wide Web begin with www because of the long-standing practice of naming Internet hosts (servers) according to the services they provide. The hostname for a web server is often www, in the same way that it may be ftp for an FTP server, and news or nntp for a USENET news server. – Wikipedia

I own the domain Bamajr.com and if I named the internet hosts, according to the services they provided, I would have:

  • www.bamajr.com for my website.
  • ftp.bamajr.com for a FTP server.
  • nntp.bamajr.com for a USENET NEWS server.
  • pop.bamajr.com for a POP3 mail server.
  • smtp.bamajr.com for a SMTP server.

[Read more…]

Google uses the Description Meta Tag as the Search Snippet

In Google says Keyword Meta Tag is not being used I included a video, of Matt Cutts, verifying this to be true. However, he also stated Google uses the Description Meta Tag as the Search Snippet.

Matt Cutts is a Software Engineer for Google. He works as the head of Google’s Webspam team. This means he plays a large roll in how search results are determined on the Google Search website and probably has had a lot to do with the Google Search Appliance.

When Matt says the Description Meta Tag is often used as the Snippet, in Google’s Search Results, I want to know more.

I’m pretty familiar with what a Snippet is, but others may not be. So, the first thing we want to do is to show what a snippet is and how it is used.

[Read more…]